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NetApp Aligns Partner Incentives Stack With Changing Customer Buying Preferences

NetApp Aligns Partner Incentives Stack With Changing Customer Buying Preferences

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NetApp Aligns Partner Incentives Stack With Changing Customer Buying Preferences
This IDC Market Note provides an overview and analysis of NetApp's partnering strategy following NetApp's EMEA Industry Analyst Strategy Summit held in September 2023. NetApp's EMEA leadership team explained it is evolving the way it incentivizes and rewards partners around key solution areas as well as rewarding partners for positioning NetApp solutions in transactions outside its own ecosystem.

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