Japan Artificial Turf Market Overview, 2028

Japan Artificial Turf Market Overview, 2028
Artificial turf is widely used in Japan, particularly in urban areas where space is limited and natural grass is difficult to maintain. The country's love for soccer and other sports has also contributed to the popularity of artificial turf. In addition, Japanese culture places a strong emphasis on cleanliness and orderliness, which makes artificial turf a practical choice for parks, schools, and public spaces. Artificial turf is used in various settings in Japan, including sports fields, playgrounds, parks, and residential lawns. It is also commonly used in indoor facilities such as gyms and fitness centers. There have been several technological innovations in the field of artificial turf in Japan. Advancement is the development of ""cool turf"" technology, which involves the use of special pigments to reduce the surface temperature of the turf. This is particularly useful in hot and humid climates like Japan, where high temperatures can make outdoor sports uncomfortable for players. Another is the use of hybrid turf, which combines natural grass and synthetic fibers to create a durable playing surface that retains the look and feel of natural grass. This technology has been used in major sports venues in Japan, such as the Sapporo Dome, which is home to the Hokkaido Nippon-Ham Fighters baseball team. Some companies have developed turf made from recycled materials, and others have introduced biodegradable infill materials. These innovations help to reduce the environmental impact of artificial turf and make it a more sustainable option for sports fields and other applications.

According to the research report, ""Japan Artificial Turf Market Overview, 2028"" published by Bonafide Research, The Japan Artificial Turf market is projected to reach market size more than USD 275 million by 2028. Artificial turf is considered to be an environmentally friendly alternative to natural grass as it requires less water and maintenance. This has led to an increase in the adoption of artificial turf in Japan. The Japan artificial turf market is expected to continue its growth trend in the coming years, driven by factors such as increasing demand for sports infrastructure, urbanization, and rising awareness about the benefits of artificial turf over natural grass. The trend towards sustainability and environmental conservation is also driving the adoption of artificial turf, as it requires less water and maintenance than natural grass. The market is seeing a trend towards the development of more advanced technologies in artificial turf production, such as the use of biodegradable materials and the incorporation of sensors to monitor field conditions and player performance. The development of new infill materials is also a key trend in the market, with a focus on materials that are more environmentally friendly and safer for players. The trend towards customization and personalization is also impacting the market, as customers increasingly seek out unique and customized artificial turf solutions to meet their specific needs. This has led to an increase in the number of companies offering customized artificial turf solutions, as well as the development of new technologies and materials that allow for greater flexibility and customization in artificial turf production.

All three types of fiber-based materials, polyethylene, polypropylene, and nylon, have their own unique properties that make them suitable for different applications in the artificial turf industry. The most popular fiber-based material for artificial turf is polyethylene (PE), which has great performance qualities, a natural look and feel, and durability. It is perfect for outdoor use because it is lightweight, UV-resistant, and weather-resistant. Polypropylene (PP) fibers are more durable and suitable for high traffic regions than PE fibers since they are typically stiffer and stronger. In applications requiring high performance artificial grass, such sports fields and golf courses, nylon is a robust and long-lasting fabric. It has good wear resistance and can sustain heavy use, but since it's more expensive than polyethylene and polypropylene, it is less popular.
Sports is more usable among residential and commercial end-users because artificial turf provides a consistent and reliable surface that can withstand heavy usage, which is important for sports activities such as soccer, football, golf, and others. Sports facilities require a durable and resilient playing surface that can endure a lot of wear and tear, and artificial turf is designed to meet those demands. Additionally, sports facilities often have specific requirements for the playing surface, such as traction, ball bounce, and shock absorption, which can be customized with different types of infill materials and fiber lengths. In recent years, many football clubs in Japan have switched to artificial turf for their training fields and even their main stadiums due to its durability and the ability to withstand heavy usage. Some of the well-known stadiums in Japan with artificial turf include the Saitama Stadium, the Panasonic Stadium Suita, and the Toyota Stadium, which are home to the Urawa Red Diamonds, Gamba Osaka, and Nagoya Grampus football clubs, respectively. On the other hand, residential and commercial end-users may prioritize factors such as aesthetics, low maintenance, and cost-effectiveness when choosing artificial turf for landscaping or other purposes.

In Japan, petroleum-based infill’s are frequently utilized for sports fields because they offer superior shock absorption and need less maintenance than sand- and plant-based infill’s. They are perfect for high-traffic places like sports fields since they also last longer and can endure severe use. Moreover, petroleum-based infills are more moisture-resistant, which can aid in limiting the formation of molds and germs.

Direct sales can be more advantageous in the distribution channel for artificial turf in Japan due to several reasons. Firstly, direct sales eliminate the need for intermediaries, which can reduce costs and streamline the supply chain. Secondly, it allows the manufacturer to have more control over the pricing and branding of their products. Thirdly, direct sales enable better communication and relationships with customers, which can lead to higher customer satisfaction and loyalty. Lastly, direct sales can provide more opportunities for customization and tailor-made solutions for customers. Online stores and specialty stores, on the other hand, have their own advantages, such as convenience and specialized expertise, respectively. Some popular online stores in Japan that may sell artificial turf include Rakuten, Amazon Japan, and Yahoo Shopping.

Considered in this report
• Geography: Japan
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Japan Artificial Turf market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Material Fiber Based
• Polyethylene
• Polypropylene
• Nylon

By Infill
• Petroleum based
• Sand
• Plant

By End user
• Sports
• Residential
• Commercial

By Distribution channel
• Direct sales / B2B
• Online Stores
• Specialty Stores
• others

The approach of the report:
This report consists of a combined approach of primary and secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in it. The secondary research consists of third-party sources such as press releases, annual reports of companies, government-generated reports, and databases. After gathering the data from secondary sources, primary research was conducted by making telephone interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this; we have started doing primary calls to consumers by equally segmenting them in regional aspects, tier aspects, age group, and gender. Once we have primary data with us, we can start verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations and organizations related to the Artificial Turf Market Industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing and presentations, it will also increase competitive knowledge about the industry.