Impact of the Metaverse on Sports - Thematic Intelligence

Impact of the Metaverse on Sports - Thematic Intelligence
Summary

The metaverse has the potential to be an important technology in the sports industry. Whilst a tried and tested use case has not yet been adopted, there is potential across the industry, to help solve the challenges of fan engagement, media competition, and player safety.

Sports teams, companies, federations, and broadcasters are actively exploring the utility of the metaverse in the sports industry. The adoption of the metaverse intends to increase fan engagement, appeal to a younger, more tech-savvy audience, and create an additional revenue stream in the digital realm. However, a tried and tested, profitable use case has not yet been adopted by the sporting industry. Many Big Tech companies have reversed their decision to invest heavily in the metaverse.

The metaverse will be worth $627 billion by 2030. Virtual stadiums are leading the way in sport innovation. A clear use case for the metaverse in sport has not yet emerged.

ScopeThis report provides an overview of the metaverse theme and looks at its impact on the sport sector.The detailed value chain breaks down the metaverse into four categories: foundation, tools, user interface, and experience.The report includes a comprehensive data analysis, including market size and growth forecasts for the metaverse.It also includes selected case studies highlighting who is innovating in sport, using the metaverse.Reasons to BuyThis report will help readers understand the business benefits that could be derived from the metaverse. In addition, the report identifies the technology vendors that are leading across the metaverse market. The report uncovers the sports sponsorship brands that are excelling in the metaverse theme within GlobalData's thematic scorecard.