Hair Care in the Philippines

Hair Care in the Philippines
Hair care is a relatively mature category in the Philippines with this being reflected in the relatively modest growth recorded in retail volume terms in 2022. The largest category is standard shampoos but due to the maturity of the category it saw limited growth in retail volume terms in 2022 with the growth of hair care instead driven by newer and more innovative areas. For instance, salon professional hair care was the most dynamic category in 2022, albeit with growth coming from a low base.

Euromonitor International's Hair Care in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hair Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.