Business of FIFA Women's World Cup 2023 - Property Profile, Sponsorship and Media Landscape

Business of FIFA Women's World Cup 2023 - Property Profile, Sponsorship and Media Landscape
Summary

GlobalData explores the biggest soccer tournament of 2023 as defending champions, the United States look to take on even greater competition than ever before, with this the first 32-team tournament for the women's World Cup. Women's soccer and sport in general is on the rise, enjoying a wave of popularity that is resulting in even greater commercial/brand interest. The report takes a closer look at the current main commercial landscape of the tournament and its competing teams.

The 2023 World Cup is due to offer teams the biggest prize money in the event history, with the prize pot up to $110 million this year. One of the big issues leading up to the tournament has been the threat of a TV blackout in multiple global markets including Western Europe and Asia, as FIFA bundles its rights separately from other major competitions for the first time. The commercial portfolio of the World Cup is currently linked to 20 main sponsors, worth an estimated $307.92 million a year.

A clear outline of the events which have led to Australia and New Zealand being named hosts, with an outlook as to how the competition will look in 2023. A look at previous attendances and potential ticket revenue. A look at the social media rankings of teams and federations. An overview of the main broadcasting rights attached to the tournament, whilst looking at the main issues surrounding it. Tournament and team sponsorship information. A breakdown of the sponsorship value of each team, as well as the commercial standing of some of the biggest names set to feature at the tournament.

ScopeThe main context of this report is to illustrate the key developments in women's soccer and offer and insight as to how its commercial appeal is continuing to grow. It takes a look at the main commercial revenue opportunities for the tournament and its teams, including media rights and main sponsorship deals. Further to this, the report also takes a closer look at the social media appeal, ticket revenue potential, travel distance for each team and comparisons to how the tournament has evolved in recent years.Reasons to BuyWomen's soccer is one of the biggest growing sports markets around the world and the 2023 World Cup is expected to be one of the most competitive and most watched tournaments in soccer history. The report offers strong insights into the key commercial dealings linked to the tournament.