Brazil Metaverse Market Intelligence and Future Growth Dynamics Databook – 100+ KPIs Covering Market Size by Sector X Use cases X Technology, Business and Consumer Spend, NFT Spend - Q1 2023

Report Description

According to TechInsight360, Metaverse industry in Brazil is expected to grow by 36.7% on an annual basis to reach US$11,656.4 million in 2023.

The Metaverse industry is expected to grow steadily over the forecast period, recording a CAGR of 31.0% during 2023-2030. The Metaverse Spend Value in the country will increase from US$8,526.7 million in 2022 to reach US$39,628.5 million by 2030.

Global technology firms operating in Brazil, such as NTT Data, are working on the development of several metaverse projects, thereby driving investment in the domestic market. Furthermore, with the popularity of the metaverse growing among corporates and professionals across the country, TechInsight360 expects leading corporations across industry verticals to implement metaverse technology into their workspaces over the next three to five years.

An increasing number of businesses are willing to conduct formal work meetings inside the metaverse

The Brazilian metaverse industry is still in its nascent stages of development. With growing innovation, many new use cases are also emerging in the domestic market. From developing immersive gaming experiences to letting professionals attend formal work meetings in the metaverse, there are many ways the metaverse is revolutionizing people's experience. For instance,

• According to TechInsight360’s Global Metaverse Survey, over 56% of Brazilian work professionals are comfortable attending formal meetings inside the metaverse. Engaging experience at low cost was cited as the major reason to conduct and attend meetings in the metaverse. Similar trends are emerging in other Latin American countries as well; however, the reasons are different. For instance, in Mexico, professionals cited fewer distractions as the reason to attend formal work meetings in the metaverse.

These emerging trends are expected to drive business investment in the metaverse in Brazil over the next three to four years. Consequently, TechInsight360 expects the market to record strong growth from the short to medium-term perspective.

Web3 firms are partnering with global metaverse platforms to drive the growth of metaverse in Brazil

There are many unknown elements in the Brazilian metaverse market. Consequently, domestic firms are forging strategic alliances with global metaverse platforms to drive innovation in the sector. For instance,
• In June 2022, BAYZ, a leading Web3 game publisher, announced that the firm had entered into a strategic collaboration with The Sandbox, a leading decentralized gaming virtual world, to further expand the growth of the metaverse industry in the Latin American country. Together, the two firms are aiming to bring brands from the entertainment industry in Brazil to the metaverse.
• In partnership with The Sandbox, BAYZ will create immersive gaming experiences and will onboard new gamers into the world of the metaverse. Since its inception in 2021, BAYZ has earned the reputation of one of the leading Web3 gaming firms in Brazil. It has also partnered with many top play-and-earn games such as Thetan Arena, MetaSoccer, and Genopets.
From the short to medium-term perspective, TechInsight360 expects more such strategic collaboration between domestic firms and global leaders, thereby driving innovation in the space.

Global tech firms are partnering with domestic businesses to launch metaverse projects in Brazil

Many of the leading global firms have started to invest heavily in the development of metaverse infrastructure. To capitalize on markets across the Latin American region, these tech firms are seeking to build their presence in the Brazilian market. For instance,
• NTT Data, the leading tech firm based in Japan, has invested heavily in the metaverse sector towards the development of proofs of concept with domestic businesses in Brazil. NTT Data has partnered with businesses across industry verticals, including the entertainment, retail sector, sports, and others. The firm is not just building its metaverse presence in Brazil. In fact, it has partnered with businesses in Mexico, as well as other Latin American nations.

The investment from these leading tech giants in the Brazilian metaverse industry will not support the industry growth of the industry but will also lead to development of innovative use cases in the metaverse market.

This report provides a comprehensive view of the size, and dynamics of the metaverse industry in Brazil along with market trends covering over 100 KPIs. It details market opportunities across key sectors - retail industry, technology & telecommunications, financial services, manufacturing, travel and hospitality, media & entertainment, training & education, real estate, and health & wellness. It provides analysis in terms of business spend as well as consumer spend.

• Business spend: Market estimates and forecasts to assess opportunities by business spend on metaverse by sector, application / use cases, technology, and platform.

• Consumer spend: Breaks down consumer spend on metaverse by key component segments such as append on e-commerce, NFT purchase, by devices, and hardware devices to provide detailed assessment across the metaverse industry.

• NFT industry segments: Provides value, volume, and average value per transaction across 7 key assets in the NFT market. This includes collectibles and art, real estate, sports, utility, gaming, fashion and luxury, and others.

Scope

This report provides a detailed data-driven analysis of metaverse industry, covering a range of segments and highlighting growth areas across verticals. With over 100 KPIs at the country level, this report provides a comprehensive understanding of metaverse market dynamics. In addition, it provides a comprehensive understanding of NFT market dynamics and future forecasts.

Brazil Metaverse Market Size and Future Growth Dynamics by Key Performance Indicators
• Total Spend Value Trend Analysis
• Business Spend Value Trend Analysis
• Consumer Spend Value Trend Analysis

Brazil Metaverse – Business Spend by Sector Value Trend Analysis, 2021–2030
• Retail Industry
• Technology & Telecommunications Industry
• Financial Services Industry
• Manufacturing Industry
• Travel and Hospitality Industry
• Media & Entertainment Industry
• Training & Education Industry
• Real Estate Industry
• Health & Wellness Industry
• Other

Brazil Business Spend on Metaverse by Use Case / Application, 2021–2030
• Retail (Marketing & Advertising, Commerce, Operations & Training)
• Technology & Telecommunications (Marketing & Advertising, Commerce, Operations & Training)
• Financial Services (Marketing & Advertising, Commerce, Operations & Training)
• Manufacturing (Marketing & Advertising, Commerce, Operations & Training]
• Travel and Hospitality (Marketing & Advertising, Commerce, Operations & Training)
• Media & Entertainment (Marketing & Advertising, Commerce, Operations & Training)
• Training & Education (Marketing & Advertising, Commerce, Operations & Training)
• Real Estate (Marketing & Advertising, Commerce, Operations & Training)
• Health & Wellness (Marketing & Advertising, Commerce, Operations & Training)
• Other (Marketing & Advertising, Commerce, Operations & Training)

Brazil NFT Spend by Sector Value Trend Analysis, 2021–2030
• Retail Industry
• Technology & Telecommunications Industry
• Financial Services Industry
• Manufacturing Industry
• Travel and Hospitality Industry
• Media & Entertainment Industry
• Training & Education Industry
• Real Estate Industry
• Health & Wellness Industry
• Other Industry

Brazil Business Spend on Metaverse by Technology
• By Technology
• Retail Industry
• Technology & Telecommunications
• Financial Services
• Manufacturing Industry
• Travel and Hospitality
• Media & Entertainment
• Training & Education
• Real Estate
• Health & Wellness
• Other
Brazil Spend on Metaverse by Platform
• Desktop
• Mobile
• Headset

Brazil Ecommerce Spend on Metaverse by Sector (Gross Merchandise Value), 2021–2030
• Retail Shopping
• Travel and Hospitality
• Online Food Service
• Media & Entertainment
• Health & Wellness
• Technology Products & Services
• Other Industries

Brazil NFT Market Size and Future Growth Dynamics by Key Performance Indicators
• NFT –Total Sales Spend Value Trend Analysis, 2021-2030
• NFT – Total Sales Spend Volume Trend Analysis, 2021-2030
• NFT – Average Value Per Transaction Trend Analysis, 2021-2030

Brazil NFT Market Size and Forecast by Key Assets, 2021-2030

• NFT Collectibles and Art Trend Analysis, 2021-2030
– Spend Value
– Spend Volume
– Average Value Per Transaction

• NFT Real Estate Trend Analysis, 2021-2030
– Spend Value
– Spend Volume
– Average Value Per Transaction

• NFT Sports Trend Analysis, 2021-2030
– Spend Value
– Spend Volume
– Average Value Per Transaction

• NFT Gaming Trend Analysis, 2021-2030
– Spend Value
– Spend Volume
– Average Value Per Transaction

• NFT Utility Trend Analysis, 2021-2030
– Spend Value
– Spend Volume
– Average Value Per Transaction

• NFT Fashion and Luxury Trend Analysis, 2021-2030
– Spend Value Trend Analysis
– Spend Volume Trend Analysis
– Average Value Per Transaction

• Other Assets Trend Analysis, 2021-2030
– Spend Value Trend Analysis
– Spend Volume Trend Analysis
– Average Value Per Transaction

Brazil Consumer Spend on Metaverse by Device, 2021–2030
– Desktop
– Mobile
– Digital Gadgets

Brazil Consumer Spend on Metaverse by Hardware Devices, 2021–2030
– AR (Augmented Reality)
– VR (Virtual Reality)
– MR (Mixed Reality)

Reasons to buy

• In-depth Understanding of Metaverse Market Dynamics: Understand market opportunities and key trends along with forecast (2021-2030). Understand market dynamics through essential KPIs such as business and consumer spend.

• Vertical Insights and Use Cases: Get market dynamics through business spend by sector across the retail industry, technology & telecommunications, financial services, manufacturing, travel and hospitality, media & entertainment, training & education, real estate, and health & wellness.

• Develop Market-Specific Strategies: Identify growth segments and target specific opportunities to formulate a strategy; assess market-specific key trends, drivers, and risks in the metaverse and NFT market to help stakeholders build profitable strategies.

• Get Insights into NFT Market Size and Forecast by Key Assets: Collectibles and art, real estate, gaming, sports, utility, fashion & others.

• Consumer Spend on Metaverse: Get a market evaluation based on in-depth information obtained from metaverse spend on e-commerce, NFT purchase, and device & hardware devices.