Marketing & Market Research
AI Animal-Free Milk - ForeSights
AI Animal-Free Milk - ForeSights
AI Animal-Free Milk - ForeSights
Summary
AI Animal-Free Milk - ForeSights explores NotCo's milk alternative line, which incorporates AI technology in its development of plant-based milk.
The plant-based milk segment is seeing rapid growth and development and incorporating cutting edge AI technology in the development of the plant-based milk may be the future of the category.
ScopePlant-based milks are a growing sector and AI milk taps into the biggest drivers: ethics and health.AI milks pique shoppers' curiosity and tap into consumers' wishes to be adaptable and in the know when it comes to technological advances. The main barrier to entry for AI milk is that some consumers may find it unnatural. However, with careful marketing this can be minimized.Younger audiences lend themselves better as a target audience for these type of innovations as they tend to be more excited about new advances in technology.Reasons to BuyIdentify future potential commercial applications for emerging concepts in fast-moving consumer goods.Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.Access valuable strategic take-outs to help direct future decision-making and inform new product development.