Rethinking Servitization in the Aftermarket as Value Is a Moving Target

Rethinking Servitization in the Aftermarket as Value Is a Moving Target
This IDC Market Perspective highlights the shift in the aftermarket to new service models and servitization. The document explores the industry dynamics and highlights some use cases. "As-a-service business models are enabling the aftermarket to redefine the customer experience," says Aly Pinder, research vice president, Worldwide Aftermarket Services Strategies at IDC. "Service organizations recognize the value of their interactions with customers and have enabled a shift in risk to be measured on shared benefit and not just a standard service contract."

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